Pro tip: Explore how to create custom fonts using Linearity Curve with graphic designer Will Paterson. Whether you're a seasoned pro or just starting your design journey, Linearity Curve will amplify your creative potential and make designing faster, simpler, and more enjoyable than ever before. The art of selecting and combining two complementary fonts or typefaces for a harmonious design.ĭid you know that using Linearity Curve’s powerful tools and resources is one of the first steps toward empowering designers like you to make better design decisions? Typefaces that mimic handwritten or calligraphic styles, adding a personal and decorative touch.įonts specifically optimized and licensed for use on websites to ensure consistent rendering across browsers. ![]() The main text content of a design, typically set in an easily legible font. Typefaces designed for use at large sizes, often used for headlines, logos, or decorative purposes. The part of a lowercase letter that extends below the baseline, as seen in letters like 'g' and 'y.'Ī unit of measurement in typography, equivalent to one seventy-second (1/72) of an inch, used to specify font size. ![]() The part of a lowercase letter that extends above the x-height, as seen in letters like 'b' and 'h'. The imaginary line on which the characters sit, ensuring uniform alignment in a line of text. The height of lowercase letters without ascenders or descenders, often used to determine font legibility. Common ligatures include: Th, ff, ft, fi, st, et, and the ampersand glyph. Specific space adjustment between two characters to improve their visual alignment.Ī special character that combines two or more letters into a single, aesthetically pleasing form. The arrangement of text to create visual distinctions in importance, commonly created using headings, subheadings, and body text.įont families that include serifs, often used for traditional and formal design styles.įonts without serifs, preferred for modern and minimalistic design styles. The uniform adjustment of space between all characters in a block of text to achieve the desired spacing. The vertical space between lines of text, essential for maintaining readability and visual harmony. ![]() The adjustment of space between individual characters to achieve optimal visual balance and readability. Sans-serif typefaces are known for their modern and clean appearance. Typefaces without decorative, geometric forms or strokes at the ends of characters. Small decorative lines or strokes added to the ends of characters in certain typefaces, often used for a traditional and elegant look. For example, the Archivo typeface family contains the Archivo Narrow font style.Ī specific variation or style within a typeface family, such as Arial Bold or Times New Roman Italic. TermĪ family of fonts with consistent design characteristics, including various styles (regular, bold, italic, etc.) within the family. To make font pairing easier, we've compiled a handy glossary of key terms you'll need to know. ![]() Understanding the art of font pairing is not just a skill it's a strategic advantage in branding and marketing. Whether crafting a logo, designing a website, or curating a marketing campaign, the fonts you choose can speak volumes about your brand's identity and personality. Get started The intricacies of font pairing
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